The volume of customer enquiries made to UK dealerships rose by 20% year-on-year during Q3 of 2019, according to new data published by Marketing Delivery.
As technology becomes more sophisticated, the quality of enquiry follow-ups needs to improve in tandem
Dealers representing volume brands have been found to manage digital leads better than their premium-marque counterparts, in a new study.
Car dealers pushed hard to realise the benefits of car buyers’ increased interest in used cars during May – with the number of prospecting calls up by 21% during the month.
Santander Consumer Finance (SCF) has announced the release of an enhanced renewals platform which offers free training for car dealerships' sales staff.
Brexit headwinds have been blamed for an 11% decline in new car purchase enquiries to UK car dealers during March.
Marque Group has appointed former Lookers managing director Allan Rushforth as its new managing director for Europe.
The role of technology in the car buying process has been fraught with both opportunities and challenges for a number of years.
From capture to qualification and retargeting, AM spoke with experts in the industry to get their top five tips on lead management
Dealers should be contacting potential customers by email, instead of phone, outside of traditional working hours, according to new research from Dealerweb.
New and used car markets delivered a sales surge in August as the introduction of WLTP and RDE fuel consumptions an emissions delivered “great value vehicles and finance offers,” enquiryMAX has revealed.
Used car sales have been boosted by 6% in July from leads fed through from dealers’ service departments, according to data lead management company enquiryMAX.
Digital lead management provider RAPID RTC has struck-up a new partnership with Volkswagen UK which will see its software adopted by the German manufacturer’s UK car dealer network.
Motors.co.uk has updated its lead management tool, The Eye, to assist “extremely busy” car dealers after it emerged that 22% of calls to dealers go unanswered.
Lead management platform enquiryMAX has strengthened its management team after adding 100 car retailers to its roster in recent months.
Dealers both large and small are seeing pressure on margins and the market is undoubtedly getting tougher after some spectacular years of growth.
Lead management system provider enquiryMAX has found favour with Volkswagen retailers across the UK, with 20 businesses turning to the provider to support their sales activity.
Enquirymax claims that the “the market is turning” after used sales surged by 39% in July.
Harwoods Group is boosting its adoption of enquiryMAX’s customer enquiry technology following impressive results across its Bentley, Aston Martin and Jaguar operations.
Car dealers have boosted the number of sales they make upon an initial customer enquiry by 41% during the past year, according to enquiryMAX.
Automotive Management Live: Where franchised and independent dealers will find everything they need to know about operating a modern showroom and service and repair facility fit for the digital age.
When: November 12 2020
Where: Birmingham NEC
Find out what features are in this month's, and future, issues