Cars will be sold alongside clothing and homeware at Next stores after omni-channel vehicle retail specialist Rockar announced its first collaboration with the high street name at the Manchester Arndale shopping centre.
Carsnip has topped off its fastest year of growth to date by achieving an 800,000 car listings milestone during the last month of 2017.
Renault UK has promoted Adam Wood to the role of marketing director, replacing James Boyer.
CarGurus has the revealed the BMW 3 Series as the most popular car on its online marketing platform last year.
Over the past 13 years our business (Anchor Vans) has transformed from a small local dealership into the UK’s largest independent van hypermarket, now servicing, selling and delivering vehicles to all corners of the UK and beyond.
Customer contact specialist Moneypenny has acquired business solutions provider the MadeSimple Group as it prepares to “accelerate the growth” of its digital products and services.
Car dealers could face widespread refund demands of up to 100% of a used vehicle’s purchase price after publicity surrounding the “misleading” description of former fleet and lease car as having had “one careful owner”.
AM’s GDPR conference will reveal Direct Marketing Association’s top 10 tips for marketing under the new EU regulations.
Traditional selling techniques have increasingly come under pressure to perform with the continued sophistication of digital offerings.
CitNOW has revealed that 74% of used car consumers feel more confident in a purchase after viewing a video.
Contactability is key to customer retention but the motor industry is falling short of customer expectations, according to a recent poll of 2,000 consumers.
Car buyers searched for BMW 3 Series models more than any other car on Auto Trader in 2017.
Carwow will attempt to drive custom to their partner car dealerships with the help of a £2 million advertising campaign set to run throughout Q1.
Less than half of motorists would actively seek-out face-to-face guidance from a car dealer when making their next automotive purchase, according to a new survey.
Remarketing companies will need to ensure all personal data is removed from a used vehicle prior to its sale.
Connected car data can be used to sell more cars, parts and accessories while increasing retention and communication with customers.
Toyota and Lexus retailers have simplified the process of financing a car purchase with the introduction of a web-based platform offering a range of products and an online signature facility.
A report on the digital talent gap has revealed that 48% of automotive employees feel their digital skillset will be redundant in five years.
Cap HPI has appointed Debbie Capell as new data operations director, to speed up the “development of new product”.
Car dealers preparing for the arrival of General Data Protection Regulation will be able to gather valuable insight and guidance on all aspects of compliance at AM’s forthcoming GDPR conference.
Up to three-quarters of the customer data held by car brands will become useless on May 25 2018, according to data cleansing specialist W8 Data.
Auto Trader is preparing to promote its new monthly price search tool with a multimillion pound advertising campaign which gets underway on Christmas Day.
Volkswagen has denied plans to reduce the number of dealer locations in its UK network as part of a “future sales model” strategy.
More than half of marketing specialists do not currently have the skills to succeed in an increasingly data-driven industry, according to a survey of their peers.
We are hearing more and more from dealers how effective Facebook is becoming in generating enquiries and sales - in some cases deposits have been taken within only a few hours of a vehicle offer being posted.
