Welcome to the AM Digital Dealer Conference Report. The pages below are packed with useful information and opinions from the expert speakers at last month’s conference.
They explain ways franchised dealers can make their businesses more effective through better use of digital infrastructure, technology and strategy. With the right focus on digital aspects of the dealership, franchised motor retailers can broaden their customer base and deliver a great experience, physically and digitally, that will encourage loyalty and repeat business.
We hope it is of benefit to your business, both operationally and strategically.
The AM editorial team
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