The Vehicle Remarketing Association (VRA) has launched a quick-fire ‘five-minute briefing’ document series with a series od short sector-wide takes on the reopening of car showrooms after COVID-19 ‘Lockdown 3’.
Experts from the industry body’s board have been asked to summarise what they believe will be the impact of scheduled reopening on April 5 (by appointment only in Scotland) and April 12 (English showrooms) within their specialist area of remarketing.
Among those adding their views and opinions are: Jonathan Butler, partner and head of automotive at Geldard’s; remarketing consultant Cliff Deller; Duncan Josey, digital marketing director, AutoTrader UK; Rupert Pontin, director of insight, Cazana; Sam Watkins, commercial director, Manheim Vehicle Services; Jayson Whittington, chief editor, Glass’s; and Gary Xuereb, commercial director, DMN Logistics
Philip Nothard, chair at the VRA, whose views are also included in the document, said: “Our organisation encompasses many different areas of the remarketing sector – from vehicle logistics to vehicle services, from trade values to online marketing – and the ‘Five Minute Briefing’ allows us to draw on the expertise within the organisation to provide a short but highly informative overview.
“The prospect of showrooms reopening is potentially one of the most important developments of the year for the used vehicle world and the new document delivers essential commentary for those working within the sector.
“In the future, we plan to apply the same format to a range of other subjects facing the remarketing industry as they arise. It’s very much a question of ‘watch this space.’”
The “Five Minute Briefing” can be obtained by emailing firstname.lastname@example.org.