CitNOW has introduced a ‘rate this video’ tool allowing motorists to interact with videos.
The tool is hoped to give dealers more insight as motorists are able to rate the video out of five and leave feedback.
Users of the sales workshop and bodyshop apps will be given detailed feedback, which can be used to guide and train video presenters within the business.
CitNOW chief executive Alistair Horsburgh said: “The way retailers use CitNOW is continuing to evolve; their customers expect to receive a video and retailers are now focused on quality as well as quantity.
“All of our customers will benefit from the ‘Rate this video’ tool and also have access to a range of eLearning and training options to support the quality of their video output.”
The ‘rate this video’ add-on is available now via the CitNOW dashboard.