online car trading
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Car Dealer News 23 JanUsed car sales surge as dealer shift emphasis, says Wizzle
A surge in second hand car sales has been indicated by a 300% pro rata rise in sales via the Wizzle online marketplace, the business’ creator has claimed.
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Supplier News 18 JanMotors.co.uk upgrades AutoEdit GO for Apple devices
Motors.co.uk has launched a mobile-first version of its AutoEdit platform to cater specifically for users of Apple’s iphones and ipads.
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Car Dealer News 16 JanNFDA Trusted Dealers embraces online sales
New research reveals that buyers are increasingly prepared to buy cars online when they are backed up by the reassurance of a franchised dealer, according to NFDA Trusted Dealers.
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Digital Marketing 6 JanHyundai launches Click To Buy website
Hyundai has officially launched its own Click To Buy online new car selling platform with the promise of a haggle-free, fixed price service and home deliveries.
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Digital Marketing 6 JanSmart adopts online car sales
Smart has launched a new website offering a complete online sales solution for customers buying its fortwo and forfour hatchbacks.
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Digital Marketing 6 JanWhat Car? sales portal attracts 500 car dealers
What Car? has launched its online new car sales portal after partnering with 500 UK-wide dealers to deliver a range of offers to its 2.2 million website users.
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Digital Marketing 19 Dec
Motors.co.uk says speedy site is boosting leads
A speedy new website has boosted online views by 12.5% and dealer leads from visitors by 14.5%, according to Motors.co.uk.
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Used Cars 19 DecBCA reports digital bidders record
BCA has reported its highest average monthly penetration seen this year of 27% as its Live Online platform broke records during November.
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Opinion 16 Dec
Guest opinion: Rise of the ‘Trusted Consumer’
For the last few years marketing has centred around what millennial consumers are looking for. To me, this reflects marketers’ general obsession with youth culture and their adoption of new technologies. It also means older audiences who enjoy the latest tech are often overlooked.
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Digital Marketing 7 DecDirect sales biggest threat to dealers and Auto Trader, says Trevor Mather
Direct car sales are the biggest threat to Auto Trader but Brexit could prompt a two year business boom for the UK, according to chief executive Trevor Mather.
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Opinion 5 DecOpinion: Creating memories through new technology
The automotive industry has a challenge on its hands, with car sales set to fall next year in the wake of Brexit and falling consumer confidence.
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Digital Marketing 5 DecBCA sets out digital future
BCA will aim to put digital services at the heart of its future plans after seeing a 25% increase in online sales over the past 12 months.
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Digital Marketing 23 Nov
Older customers demand speedier responses, says Dealerweb research
A third of potential customers who start their buying journey with an online enquiry will take their business elsewhere if they do not garner a response within four hours, according to a consumer survey conducted by Dealerweb.
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Digital Marketing 10 NovMotors.co.uk new website targets speedy searches
Motors.co.uk has targeted speed and heightened customer engagement with the launch of a new website to speed up consumers’ search for a new car.
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Manufacturer 4 Nov'Sensible' manufacturers should protect 2017 margins, says Mazda sales director
Mazda Motors UK sales director Peter Allibon is celebrating after its dealer network achieved record profitability but admitted that manufacturers and dealers must work together to maintain margins in 2017.
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People News 2 NovTootle appoints new head of product and partnerships
Tootle has appointed Amy Buckley as its head of product and partnerships as it ramps up its expansion plans following a 52% month-on-month growth.
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Manufacturer 21 OctGeely deals dealerships out of Lynk & Co brand (gallery)
Geely Auto Group has launched new global car brand Lynk & Co with the intention of pursuing a retail proposition which cuts traditional retailers out of the equation.
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Digital Marketing 20 Oct
Auto Trader delivers new car search function
Auto Trader has expanded its online listings via a new proposition which will now advertise thousands of brand new cars.
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Digital Marketing 19 OctMotors.co.uk partners government-backed parenting guide
Motors.co.uk has partnered with a government-backed scheme to offer essential advice to new parents.
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Manufacturer 13 Oct
Seat begins new car sales through Amazon
Seat has begun selling new Mii city cars through the Amazon marketplace.
