Marketing & CRM - Page 7
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UK recession is shifting the goal posts for consumer car finance
Armed with the right motor finance solutions, dealers are well placed to help buyers into their next used car despite the storm of high vehicle prices, rising interest rates and squeezed budgets.
EV market falters as cost-of-living crisis bites, Auto Trader report finds
Auto Trader has raised concerns that the electric vehicle (EV) market is faltering after the cost-of-living crisis sparked the first post-pandemic decline in demand for zero-emission transport.
WeBuyAnyCar complaint results in ban for Motorway TV and radio adverts
A WeBuyAnyCar complaint to the Advertising Standards Authority (ASA) has resulted in a ban on Motorway TV and radio adverts which claimed it could offer motorists “up to £1,000 more” for their used car.
HR Owen’s 360-degree customer view delivers streamlined car retail experience
Luxury and supercar retail group HR Owen claims to have introduced new technology which streamlines its online customer journey to make it “more geared towards their curiosities and desires than ever before.”
Know your car retail customer and keep them close to ride recession, opinion
Following Chancellor of the Exchequer Jeremy Hunt acknowledgement that the UK was in recession during last week’s Autumn Statement Mad Devs chief executive David Boyce is keen to highlight the need for car retailers to keep their customers close through challenging economic times.
Bristol Street Motors and LSH Auto strike new rugby and football sponsorships
Bristol Street Motors (BSM) has struck-up a sponsorship deal with Gallagher Premiership Rugby team Exeter Chiefs as fellow car retail group LSH Auto broadened its support of Macclesfield Town FC.
Auto Trader Group CEO hails sector's resilience after H1 profit decline
Auto Trader Group chief executive Nathan Coe expects the automotive sector to “prove its resilience” once again after the online car retail marketplace reported a 2% decline in operating profit from H1 trading.