Peter Vardy has awarded students from Strathclyde Business School a £2000 cash prize, following a 12 week project to develop digital marketing ideas.
Car dealer Arnold Clark has agreed a three year sponsorship of the Ricoh Women's British Open golf tournament.
Peugeot UK has appointed Mark Pickles as its new marketing director.
Car manufacturers have been revealed as the fifth worst sector at keeping its customer data up to date.
A total of 71% of used car buyers visit a dealer’s website before making their purchase with stock a primary concern.
Van dealers are expecting an uplift from the first ever TV sponsorship by Mercedes-Benz Vans.
Land Rover UK has shown it is not forgetting its farming roots and has appointed farmer and BBC TV’s Countryfile star Adam Henson as its brand ambassador.
Car dealers are being warned of the impact of forthcoming EU law on their freedoms to contact consumers – and the massive financial risk of ignoring them.
A new company has been launched in London offering to deliver used cars to customers.
Car buyers are prepared to pay 32% more for a car than they were two years ago, a sign of rising consumer confidence.
Pendragon has described its 2015 first quarter trading as “excellent” and says its underlying profit before tax increased by 10.4%.
Online tyre retailer Blackcircles.com has been sold to Michelin for £50 million, making its founder Mike Welch a multi-millionaire.
Volkswagen is backing an "As Good As New" used car campaign with finance discounts and free servicing in order to tempt consumers to its dealerships.
Former Next Group finance director David Keens has been appointed to the board of automotive digital marketing firm Auto Trader Group.
Product quality is out of the retailer’s control and down to the manufacturer and so what is now becoming more key is the customer experience.
Car dealers are being promised the highest level of transparency and quality of business in a new trading portal launched by former Autotrademail staff.
Starting from today, Google has announced a small, but important change to the way it displays website URLs in mobile searches.
Praise by Top Gear for Mazda’s forthcoming new MX-5 roadster almost led to a website meltdown for Mazda Motors UK.
The team behind an ambitious bid to "revolutionise" online car sales with a free-to-list website aims to create a profitable business by plugging into the ‘internet economy’.
Advice on search trends, targeted advertising and online compliance from speakers and workshops at the AM & Auto Trader Digital Marketing Conference.
RAC Cars, the used car classified advertising service, has announced its listings are now free of charge to all dealers and consumers.
Almost one in four car dealers responded to an online car enquiry within an hour in an exclusive response test conducted by Motors.co.uk for AM.
A selection of images from the AM & Auto Trader Digital Marketing Conference
The former management team of online trade-to-trade service Autotrade-mail are set to launch a new online car trading platform called www.cartotrade.com, at the end of May.
When it comes to car maintenance, there’s a common assumption: Londoners pay more than anyone else. It stands to reason: higher rents, higher wages.
