Supercar retailer Motorhub has been fined £53,567 by National Trading Standards following a series of second-hand vehicle sales that misled consumers in “reckless” fashion.
Newton Honda has given the star treatment to its longest-standing customer, 92-year-old Mr Bickerstaff, who has been with the dealership for more than 40 years.
Arnold Clark has gifted a recently bereaved family a brand new Ford Focus ST-line after its intended recipient passed away ahead of its collection from the Glasgow dealership.
Contactability is key to customer retention but the motor industry is falling short of customer expectations, according to a recent poll of 2,000 consumers.
The Motor Ombudsman is “on course” to handle 34,000 consumer enquiries by the end of the year after answering 9,400 calls and emails in Q3.
Recent research shows dealers are losing thousands of pounds in revenue because they are not completing vehicle health checks.
According to the 2017 Auto Express Driver Power survey, franchised dealers better inform customers of repair costs and progress.
Motor retailing is in a state of flux with more pressure on new sales and more competition in the used sector. The consumer has never had more choice and data to inform those decisions.
A study by Santander Consumer Finance has shown that car dealers could be missing out on potential future sales due to lack of long-term loyalty building with aftersales.
Lloyd Motor Group’s Blackpool dealership has been named in the ‘best dealer in customer care’ category as part of BMW Group’s international ‘Excellent in Sales’ competition.