Lynk & Co chief executive has said that he will not employ franchised car retailers to sell his subscription-based SUV mobility service, branding showroom visits as what car buyers “hate most”.
Geely’s Lynk & Co brand has claimed the title of the ‘world’s fastest growing car manufacturer’ after 120,414 sales in its parents company’s home market in its first year on sale.
Lynk & Co claimed that it had become “the fastest selling car in the world” as online pre-orders of its 01 SUV sold out in seconds in Chinese market, ahead of its global roll-out.
Geely Holdings will once again bypass “traditional” car dealerships when the Polestar brand enters the UK in 2019.
Geely Auto Group has launched new global car brand Lynk & Co with the intention of pursuing a retail proposition which cuts traditional retailers out of the equation.
Automotive Management Live: Where franchised and independent dealers will find everything they need to know about operating a modern showroom and service and repair facility fit for the digital age.
When: November 12 2020
Where: Birmingham NEC
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