Aftersales 3 Mar
Younger drivers want reminding of deferred aftersales work
78% of younger drivers (aged 18 to 24) would welcome contact from a workshop between services to check if deferred work needs to be carried out.
People News 15 Nov
Ex JCT600 marketeer Charlotte Murray joins Marketing Delivery as commercial director
JCT600 head of marketing Charlotte Murray has joined Marketing Delivery as its new commercial director.
Car Dealer News 10 Nov
Sandown Group’s email alerts increase ‘lost sale’ conversions by 222%
The Sandown Group has achieved a 222% increase in the number of leads marked as ‘lost’ by staff that are subsequently converted to a sale.
Aftersales 28 Oct
Dealers urged to combine MOT and vehicle service alerts
Marketing Delivery have urged dealers to combine MOT and vehicle service alerts to help maximise aftersales conversions.
Supplier News 28 Sep
Why advanced tech takes dealers back to basics
Retailers need to maintain the digital momentum they had accelerated during the pandemic to avoid potential lost sales at a time when the market is constricting, Marketing Delivery managing director Jeremy Evans will advise attendees at the 2022 Automotive Management Live show.
Market Insight 7 Sep
Average car buying cycle falls to five days from first enquiry, data shows
Consumers are purchasing new cars within five days of making a first enquiry, according to Marketing Delivery.
Latest News 17 Jun
AM webinar: scoring success from MOTs ahead of September's seasonal spike
Car retailers will be offered insight and advice to help them score success from September’s new seasonal spike in MOT volumes.
Digital Marketing 28 Mar
Rybrook improves conversions by 3.6% by targeting ‘lost’ leads
The Rybrook Group has increased its sales conversions by adopting a suite of digital marketing tools from Marketing Delivery.
Aftersales 15 Mar
Car retailers' aftersales retention relies on well-maintained customer data
Accurate customer data has always been important, but the COVID-19 pandemic has created a problem that could be losing service departments tens of thousands of pounds of potential profits each quarter.
Digital Marketing 12 Nov
Car buying journey slashed from 16 to six days since pandemic began
Car buyers have sped-up their purchasing process to cut the time from making an initial enquiry to completing a purchase from 16 to six days, according to Marketing Delivery.
Aftersales 20 Oct
Data, flexibility and finance key to a broader aftersales customer base
As the new car market declines and EV ownership becomes more widespread, dealer groups are increasingly turning their attention to older vehicles to keep workshops full.
Aftersales 20 Oct
How can car retailers turn red and amber aftersales work into profit?
Even the traditionally slender margins that car dealerships make on new and used car sales once all the overheads have been factored in, aftersales is key to profitability.
Latest News 18 Oct
Facebook to deliver social media advice alongside Marketing Delivery at AM Live
Facebook UK will join Marketing Delivery on-stage at Automotive Management Live to advise car retailers how to adapt to changing cutsomer baviour with an expertly-targeted social media strategy.
Technology 6 Apr
Heritage Automotive automates parts of the car buying journey
Heritage Automotive is implementing electronic customer relationship management at its 33 dealerships in the South West of England following a successful pilot at its Bristol operations.
Aftersales 26 Mar
Motorists most likely to book MOT and service work with the dealer that issues a reminder
More than two-thirds of UK motorists are likely to make an aftersales appointment with a dealer that reminds them when work is due, according to a new study by Marketing Delivery.
Market Insight 24 Feb
Buyers want email stock updates from dealers, finds Marketing Delivery
Almost two-thirds (59%) of potential car buyers are more likely to remain in contact with a dealer that emails them with details of stock that matches their initial enquiry, according to a new study by Marketing Delivery.
People News 5 Feb
Marketing Delivery appoints Mark Cryans as national head of sales
Marketing Delivery has appointed Mark Cyrans as its new business development director as its targets "bigger audience" of dealers and OEM clients.
Digital Marketing 11 Jan
How car buyers' expectations are still changing - research
Fresh research into how car buyers expectations are changing and case studies of how dealers response are at Automotive Management Live Virtual.