Volkswagen has launched a YouTube series dedicated to its ID.3 hatchback which allows potential customers to learn about the new electric vehicle’s (EV) development.
Renault’s marketing spend in 2018 placed it top Sophus3’s ranking of the manufacturers who made the biggest product exposure push on television and in print throughout last year.
Car manufacturers’ YouTube video content gained greater traction than their own websites for the first time in 2018, according to a new study by digital marketing specialist Sophus3.
Carwow has celebrated record growth on its YouTube channel as views reach 30 million in November, making it “bigger than Top Gear”.
Arnold Clark has launched The Arnold Clark Car Show on YouTube, offering advice on new car models, the latest in-car technology and automotive industry news.
Carwow’s YouTube channel claims to be rivalling Top Gear after reaching a one million subscriber milestone with its mix of car races and reviews.
Mercedes-Benz Cars UK has taken to YouTube and television to promote its Approved Used Cars offering in a ‘Perfect Match’ multi-media advertising campaign.
Carwow’s YouTube car review channel has become the most watched by consumers.
In a world increasingly conscious of its carbon footprint, ‘dieselgate’ cast a dark shadow over the entire motor trade.
Auto Trader is rolling out video adverts for retailers from today, with claims that user sessions last 13% longer and sales rates rise 10% on adverts featuring the new format.
Carwow has reached seven million views on its YouTube channel after launching it five months ago.
Perrys digital manager Lee Manning will demonstrate how the dealer group is using video to boost used car sales at the next AM Used Car Conference.
Automotive Management Live: Where franchised and independent dealers will find everything they need to know about operating a modern showroom and service and repair facility fit for the digital age.
When: November 12 2020
Where: Birmingham NEC
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