Marketing & CRM - Page 9
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Bristol Street Motors and LSH Auto strike new rugby and football sponsorships
Bristol Street Motors (BSM) has struck-up a sponsorship deal with Gallagher Premiership Rugby team Exeter Chiefs as fellow car retail group LSH Auto broadened its support of Macclesfield Town FC.
Auto Trader Group CEO hails sector's resilience after H1 profit decline
Auto Trader Group chief executive Nathan Coe expects the automotive sector to “prove its resilience” once again after the online car retail marketplace reported a 2% decline in operating profit from H1 trading.
Stellantis-owned Aramis Group snaps-ups Cazoo’s Italian car retail operations
The Stellantis-owned used car retail business Aramis Group has acquired Cazoo’s Italian operations as the online retailer continues its withdrawal from Europe to focus on cost savings and the UK market.
AM News Show: Used car shortages will ‘stick with us’ says Auto Trader’s Ian Plummer
The automotive retail sector’s used car shortages “will stick with us” for some time to come but it is not altogether bad news, Auto Trader commercial director Ian Plummer has told the AM News Show.
Aftersales retention: how car dealerships can tackle the cost-of-living crisis
With costs soaring, a constricted new car market and a used car market under pressure, the concern that routine vehicle servicing, maintenance and repairs (SMR) could be delayed, or cheaper alternatives sought by cash-strapped customers, is all too real.
Dealers need to keep it consistent for customers, CitNOW data to show
Car buyers and aftersales customers need to receive a consistent experience online, in-store and across departments, CitNOW Group’s chief customer officer Carol Fairchild will tell delegates at next month's Automotive Management Live 2022 event.
AM Insight: New car registrations trends analysed
In his latest automotive retail sector analysis for AM magazine David Francis delved into the strength of the Volkswagen range, Toyota's electric car conundrum and considered whether premium SUVs might be running out of road.
Is misinformation shaping our view of the automotive sector? Opinion
I had just finished making a complete mess of trying to record a 25-second sound bite for the BBC on supply chain problems in the industry, when a security man from the nearby shopping complex came over and wanted to know what we were doing.