classified advertising
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Supplier News 6 JunAuto Trader’s annual turnover rose 8% to £355.1 million in 2018
Auto Trader’s annual turnover rose 8% to £355.1 million in 2018 as its grew its average profit per retailer forecourt by 9% to £1,844.
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Supplier News 15 FebeBay completes acquisition of Motors.co.uk from Cox Automotive
eBay has completed the acquisition of Cox Automotive’s Motors.co.uk online used car classified business following approval from the Competition and Markets Authority (CMA) earlier this week.
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Used Cars 18 JanVauxhall Mokka tops SUV-dominated Auto Trader fastest-selling cars of 2018
The Vauxhall Mokka finished top of Auto Trader’s fastest selling cars of 2018 rankings – with SUVs filling eight of the top 10 places.
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Used Cars 21 DecUsed car prices reached record high on Auto Trader in November
Auto Trader has revealed that the average price of a car advertised on its used car retail platform reached an all-time record high of £12,967 in November.
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Used Cars 21 Dec
Dealers urged to ‘re-think’ ex-rental vehicle adverts following Pendragon fine
Car dealers are once again being advised to think carefully about the wording used to advertise ex-rental vehicles following Pendragon’s £134,000 fine from the Trading Standards team at Middlesbrough Council.
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Used Cars 11 DecUsed car dealers turning to 'alternative sources' for forecourt stock
Increasing numbers of used car dealers are turning to the classifieds and lower grade stock as demand continues to outstrip supply, according to Manheim.
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Used Cars 11 DecUsed car buyers see bodywork imagery as ‘essential’, says CitNOW
Research by CitNOW revealed two thirds of customers consider bodywork imagery the most important digital sales asset to receive from a car retailer.
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Supplier News 13 NovAuto Trader half-year financial results show earnings per retailer rose 9.1%
Auto Trader has reported a 7% increase in revenues and a 10% rise in operating profits in its half-year financial results for the six months to September 30.
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Supplier News 19 OcteBay to acquire Motors.co.uk to strengthen Gumtree car sales platform
eBay has announced its intention to by Motors.co.uk from Cox Automotive and join the platform with its Gumtree online classified site to strengthen its online car sales offering.
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Used car 5 JulHow to solve the used car pricing problem - dealer bosses give their views
Pricing a car correctly is intricately linked with stock turn and profitability – we asked dealers how they hit the sweet spot
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Supplier News 7 JunAuto Trader's profit margins rise to 67% as car dealers' spend increases
Auto Trader has announced pre-tax profits of £211 million from £330m revenues during the year to March 31.
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Digital Marketing 18 AprShpock launches platform for car dealers alongside TV advertising campaign
The Shpock online marketplace has launched its new platform for car dealers with TV advertising campaign and the promise of access to over 700,000 monthly UK users.
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Used Cars 7 FebAuto Trader records 3% rise in used diesel car values in January
Auto Trader sees used diesel car prices rise by 3% Used diesel car prices rose by 3% as the average price of a used car rose 6% industry-wide, according to Auto Trader’s Retail Price Index. Despite a fall in the share of searches by fuel-type targeting a diesel vehicle, 71% In November 2016, to an annual low of 53% in January, diesel car sales via the online marketplace generated an average value of £14,405 in last month, compared to the £12,775 realised by the average used car sale. The Auto Trader Retail Price Index analyses data from over 500,000 trade used car listings every day, as well as additional dealer forecourt and website data to deliver its monthly statistics. It said that the £777 increase in the value of a diesel car sold via its platform represented “a promising start for used diesel prices” However, petrol saw a more impressive leap in used prices in January, recording an average price of £10,713, which is a £1,733 jump on January 2017 – representing a 10% increase on a like-for-like basis. Online searches for petrol cars, meanwhile, have steadily risen and accounted for 43% in January 2018, compared to just 26% in November 2016. In January 2018 4% of all fuel-related searches were attributed to alternatively fuelled vehicles, which was no movement from December and a 1% increase year-on-on. Comparing the total volume of AFV searches across the year, the number of searches for AFVs on Auto Trader increased 65% between 2016 and 2017, with electric alone recording a huge jump of 84% in searches. Karolina Edwards-Smajda, Auto Trader’s retailer and consumer product director, said: “With new diesel registrations continuing to tumble, it’s very reassuring to see used diesel prices not only retaining their value, but actually increasing in January. “It’s clear, however, just how harmful the government’s strong anti-diesel stance has been on the automotive industry. “We can see that the misstep in not clarifying the difference between new Euro6 and older vehicles has seriously dampened consumer buying confidence, reflected in both the ongoing fall in new diesel registrations, as well as the searches on our market place.”
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Supplier News 23 Jan
Gumtree and eBay used car selling platforms to operate as one following merger
Gumtree and eBay will operate as one business after merging to offer car retailers exposure across two platforms when listing vehicles for sale.
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Supplier News 16 JanMotoNovo Finance launches findandfundmycar.com classified advertising service
Moto Novo finance has launched its findandfundmycar.com classified advertising service built on a set of co-operative principals which aim to cut costs for car dealers.
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Technology 20 OctCitNOW's new app enables rapid upload of classified adverts
Classified adverts and used vehicle locators can now be uploaded in “under two hours” thanks to a new app launched by CitNOW.
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Dealer Management 4 JulWebsites and online classifieds offer the best return on investment
Dealers tell AM’s poll which of their marketing channels work and, more importantly, which offer the best return on investment.
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Supplier News 23 SepGumtree relaunches motors classifieds service and claims industry first in ad tracking
Classifieds business Gumtree Motors is relaunching its website and introducing new packages designed to help franchised dealers stand out in its listings.
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Digital Marketing 3 MayClassified car sites not reaching over-55s
A YouGov poll has highlighted a generation gap amongst car buyers with 44% of respondents aged 55 and over not visiting classified websites when buying a car.
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Digital Marketing 7 Apr
RAC Cars and Motors tie-up to end free advertising but enlarge audience
RAC Cars’ pledge to shake up the classified motor marketing sector by providing free advertising to dealers looks set to be cut short by a tie-up with Motors.
