classified advertising
Dealer margin potential receives boost with Autofinity data enhancement
Autofinity is helping manufacturers and dealers achieve better margins by boosting ratings on classified websites, ensuring that vehicles are more accurately described, leading to higher residual values.
Cazoo to sell off stock, cease car sales, become rival to Auto Trader and Motors
Online car dealer Cazoo is beginning to sell off its used car stock, transporters and customer care centres as it has announced it will switch to a new business model as a car marketplace, competing with rivals such as Auto Trader, eBay Motors and AA Cars.
AM News Show: Used car shortages will ‘stick with us’ says Auto Trader’s Ian Plummer
The automotive retail sector’s used car shortages “will stick with us” for some time to come but it is not altogether bad news, Auto Trader commercial director Ian Plummer has told the AM News Show.
Used car retailer tells 10,000 Tiktok followers to ‘go private’ to bag a bargain
A used car retailer has taken to his popular Tiktok account to tell car buyers that they need to scour private car sellers’ adverts on Auto Trader if they want to access the market’s cheapest vehicles.
AM News Show: car retailers must ‘constantly turn the dials’ to maximise marketing
Car retailers must ‘constantly turn the dials’ of their marketing strategy to avoid being over-reliant on a single provider, maximise conversion and minimise cost-per-sale, the AM News Show has been told.
Buyacar CEO Andy Oldham leaves business as it stops selling used cars online
Buyacar founder Andy Oldham has left his position with the business’s new owner, Autovia, after a new strategic direction brought an end to the platform’s online sale of used cars and motor finance.