Renault UK is enhancing its customer journey with a new customer enquiry portal, powered by Keyloop Leads.
Leads are part of the lifeblood of the car retail business. Here, Chris Roberts describes some of the robust processes and best-practice that can deliver success.
CitNOW Group is expanding its international portfolio with the acquisition of multi-channel messaging software platform, Web1on1.
Motorists are reducing their travel expectations and leasing more affordable new cars over longer periods in response to the emerging cost-of-living crisis.
Despite our changing habits as consumers, as we embrace digital channels, many of us still want to experience a face-to-face interaction for that moment when we sign on the dotted line for a new car.
The Motor Ombudsman’s Knowledge Base online resource has achieved one million views since launching in January 2019.
A 127% surge in vehicle test drives during January suggests that demand remains buoyant and car buyers are “willing to wait for what they want”, according to iTrackLEADS.
Automotive Management (AM) Live served up a packed agenda of seminars and presentations in three theatres focussing on key aspects of the car retail business.
In his latest 'Viewpoint' opinion article for AM, Professor Jim Saker responds to a recent AM webinar, concluding that accessibility is now the key ingredient for any car retailer's reputation.
Almost half of in-market car buyers expect to make a purchase before the end o the year, according to research from What Car?.
Blue Mondays should not be a feature of the car retail sector according to BuyaCar data which suggests the start of the week is the peak period for customer enquiries.
Car buyers have sped-up their purchasing process to cut the time from making an initial enquiry to completing a purchase from 16 to six days, according to Marketing Delivery.
Bristol Street Motors Citroen Burton is introducing a new service to help improve customer service for hearing-impaired customers.
Throughout the COVID-19 pandemic more and more automakers have turned to the online world to sell their cars.
In the wake of a COVID-prompted shift in the way car retailers engage with their customers a panel of experts are set to debate consumer enquiry best practice in an AM webinar tomorrow.
Social media has become a key mouthpiece for vulnerable customers and car retailers must be ready to identify their needs and respond with empathy, according to The Motor Ombudsman.
Citroen UK has introduced a sign language video service across its sales and aftersales network, to support deaf and hard of hearing customers.
Recent figures suggest that we’re finally emerging from the worst period for new car sales in living memory.
Reynolds and Reynolds has completed the acquisition of car retail customer contact specialist Gubagoo to drive forward the development of its Reynolds Retail Anywhere platform.
Online car buying platform Carzam has launched a new Chat and Buy service that allows buyers to reserve a vehicle while they discuss it with the company’s sales team.