Car manufacturers are turning to online sales in China a bid to mitigate the impact of coronavirus following a 92% decline in business during the first half of February.
Dealers are missing out on the opportunity to increase car sales by failing to use Facebook automotive inventory ads, according to Honchō.
Sytner Group’s Sheffield BMW franchise claimed the German premium car brand’s UK Retailer of the Year title at its prestigious 2020 awards ceremony.
Mercedes-Benz has created an online app to help car buyers locate both new and used vehicle that are currently in stock and available to buy in the UK.
Rolls-Royce Motor Cars is serving up experiences including backstage access to the Grammys and Academy Awards and exclusive access to the Olympics and Wimbledon as part of Whisper - the ‘most exclusive Members’ Club in the world’.
Glyn Hopkin has invested over £1 million in a new flagship retail store which incorporates virtual reality (VR) to handle sales for FCA Group brands Fiat, Abarth, Jeep and Alfa Romeo under one roof.
AM looks at the explosion in different online automotive offerings available in the UK and explores how this very crowded marketplace is affecting retailers.
Quest Motor Group has credited its new Ecommerce platform for helping it to the most successful month of car sales in its history.
Ford will strap potential Mustang Mach-E customers into a rollercoaster-style ride to experience the accelerative force of its debut electric vehicle (EV) as part of a roadshow set to promote the new model across the UK.
heycar has completed the acquisition of long-established consumer automotive website HonestJohn.co.uk just weeks after it slipped into administration due to “significant cash flow difficulties”.
Car retailers are missing out on the chance to “turbocharge” their aftersales operations due to poor customer data, according to Marketing Delivery.
Franchised car retailers proved more resilient than then independent used car selling counterparts during 2019’s tough trading conditions, according to the CarGurus One Voice Report.
Motor traders have faced a dual challenge in the last year or so, reviewing their affordability assessments to meet new guidance from the FCA at a time of economic uncertainty.
Optimum Vehicles’ SsangYong York franchise has backed horse racing fans at Wetherby Racecourse as potential new customers with a new sponsorship deal for the Yorkshire sports venue.
Members of the National Franchised Dealers Association’s (NFDA) Drive My Career reached over 350,000 potential automotive industry employees of the future with an ‘Apprentice Takeover’ publicity campaign during National Apprentice Week 2020.
Used car dealers are failing to communicate the value of their warranty offer, according to new analysis from AutoProtect.
Online car marketplace BuyaCar will offer vehicles up to six years old in response to customer demand for more choice.
Volkswagen has partnered with Hermes to trial a delivery parcel service which gives its couriers access to vehicles in order to deliver directly to customers’ car boots.
CD Auction Group has launched its used car stocking app as it looks to back-up predictions that the number of vehicles sold off-site will soar to 50% in 2020 following.
Mercedes-Benz UK has appointed Mercedes-Benz Financial Services’ customer operations director Sally Dennis as its new used cars and remarketing director.
UK car dealers have joined 17,500 colleagues from across the globe in being part of a “Brand Experience New Volkswagen” congress in Wolfsburg.
Two in three car buyers search on at least three motor advertising websites when trying to find their next car, according to research by Insight Advantage
Auto Trader’s fastest selling used car of 2019 – the Renault ZOE electric vehicle (EV) – has retained its status as the platform’s most desirable vehicle in the first month of 2020.
Car dealers can expect an increase in web enquiries in the lead-up to the March plate change, due to an update in Google’s algorithm.
The Mercedes-Benz A-Class attracted more enquiries from leasing customers than any other vehicle during 2019, according to data compiled by Leasing.com.
