Mitsubishi Motors in the UK has launched the latest phase of its long-standing sponsorship of Channel 4’s Documentaries on 4 television programmes with a series of new adverts.
Suzuki has ended its successful marketing partnership with Saturday Night Takeaway hosts Ant McPartlin and Declan Donnelly.
The Independent Garage Association (IGA) is warning businesses to be aware of a new advertising scam.
Car dealers could face widespread refund demands of up to 100% of a used vehicle’s purchase price after publicity surrounding the “misleading” description of former fleet and lease car as having had “one careful owner”.
Carwow will attempt to drive custom to their partner car dealerships with the help of a £2 million advertising campaign set to run throughout Q1.
Auto Trader is preparing to promote its new monthly price search tool with a multimillion pound advertising campaign which gets underway on Christmas Day.
BMW has been told by the advertising watchdog not to make environmental claims about its products unless backed up with adequate facts.
Car history check website MotorCheck has successfully defended its advertising against a Cap HPI claim it was misleading.
Volvo has been barred from showing an ad for reflective safety paint after it was judged to be misleading and confusing to consumers.
Advertising watchdogs have rejected complaints a Euro Car Parts television ad promoted reckless and dangerous driving.
A quarter of car buyers are swayed by adverts, according to the latest survey conducted by The Motor Ombudsman.
Nissan is hoping that customers will be on the run to showrooms to buy a new Micra following exposure to its Bonnie and Clyde-themed advertising campaign.
Jaguar’s promotion of the in-car technology in its XE has been criticised by the advertising watchdog for jeopardising safety.
Lookers will get the world’s best badminton players motoring as the official car supplier to the 2017 YONEX All England Open Badminton Championships.
Toyota GB has commissioned one of the biggest advertising campaign sin its history to launch the C-HR crossover across TV, cinema, social media and display advertising.
Automotive advertisers are now the third biggest spenders in the UK on online banner and video ads, splashing just over £250 million annually.
Toyota has launched an all-new version of its “Treat it with Respect” television adverts to promote the Yaris hatchback – six years after the slogan’s last outing.
Car dealer classifieds website Autovolo has offered independent retailers the chance to own a 20% stake in its business.
The RAC is to more strictly control the use of its brand in the garage sector after becoming aware of a number of garages employing its branding incorrectly or falsely.
The advertising watchdog has dismissed complaints from Ecotricity over claims about Tesla’s ‘supercharger’ electric car chargers.
