advertising
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Manufacturer 9 Mar
Pushing in-car technology gets Jaguar ad banned
Jaguar’s promotion of the in-car technology in its XE has been criticised by the advertising watchdog for jeopardising safety.
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Car Dealer News 3 Mar
Lookers serves as ace as badminton players’ car supplier
Lookers will get the world’s best badminton players motoring as the official car supplier to the 2017 YONEX All England Open Badminton Championships.
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Manufacturer 3 Jan
Toyota targets youth with prime-time C-HR advert (Video)
Toyota GB has commissioned one of the biggest advertising campaign sin its history to launch the C-HR crossover across TV, cinema, social media and display advertising.
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Digital Marketing 26 Oct
Guest opinion: five ways automotive can save £105 million in wasted advertising
Automotive advertisers are now the third biggest spenders in the UK on online banner and video ads, splashing just over £250 million annually.
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Manufacturer 11 Oct
Toyota launches new Yaris ad campaign
Toyota has launched an all-new version of its “Treat it with Respect” television adverts to promote the Yaris hatchback – six years after the slogan’s last outing.
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Supplier News 27 Sep
Autovolo offers independents share stake through 1,000 Voices scheme
Car dealer classifieds website Autovolo has offered independent retailers the chance to own a 20% stake in its business.
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Supplier News 22 Aug
RAC to clampdown on ‘illegal’ use of branding
The RAC is to more strictly control the use of its brand in the garage sector after becoming aware of a number of garages employing its branding incorrectly or falsely.
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Manufacturer 20 Jul
Ecotricity's complaints about Tesla's marketing are rejected
The advertising watchdog has dismissed complaints from Ecotricity over claims about Tesla’s ‘supercharger’ electric car chargers.
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Digital Marketing 15 Jun
HPI advert banned over claims brand was 'most trusted'
HPI have had an advert banned by the Advertising Standards Authority over its claims that it was "the most trusted and reliable car history check".
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Used Cars 20 May
Tootle.co.uk to launch TV advertising campaign
Tootle.co.uk is set to launch a £300,000 nationwide ad campaign as it attempts to match more private vehicle sellers with retailers.
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Manufacturer 13 May
Peugeot has confidence in new ad campaign
Peugeot has launched a new media campaign in the UK which goes live today (May 13).
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Used Cars 27 Apr
Advertising watchdog rules against We Buy Any Car, gives warning about misleading customers
We Buy Any Car has been told not to use an advert and warned about misleading customers after complaints were upheld by the Advertising Standards Agency.
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Digital Marketing 8 Apr
Auto Trader TV ads credited for record results
Auto Trader’s latest marketing campaign has helped the automotive marketplace achieve its best ever January, with 59 million visits to the site.
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Digital Marketing 18 Dec
Michael Gambon to become the voice of Carwow
Sir Michael Gambon is set to become the voice of Carwow as the online search tool launches a £6 million TV ad campaign.
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Manufacturer 4 Nov
BMW rapped by ASA for television advert
BMW has been told by the ASA it cannot show its television advert for the 3 Series after it received complaints it encouraged dangerous driving.
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Car Dealer News 17 Sep
Arnold Clark rapped by ASA over online advert
Arnold Clark has had to modify its future online adverts after a campaign was upheld by the Advertising Standards Agency (ASA) following one complaint.
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Supplier News 28 Aug
New Auto Trader ad campaign begins on September 1
Auto Trader is launching a new TV campaign designed to showcase the ease of selling a car through its private online listings.
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Used Cars 6 Aug
ASA bans Trusted Car Buyers TV ad
The Advertising Standards Authority (ASA) has banned a TV ad which 'misled' car owners