PSA Group’s UK managing director Alison Jones is no stranger to crisis management. During her time at the Volkswagen Group in the UK she played a key part in handling the fallout from the emissions scandal in 2015. But she, like all senior leaders, is facing an unprecedented challenge with the COVID-19 coronavirus crisis, which forced Citroen, Peugeot and DS dealers to close to all but key workers for 10 weeks and factories to temporarily halt production.
Peugeot and Citroen dealers will undergo a new training and support programme to improve their light commercial vehicle (LCV) expertise ahead of the arrival of a new range of zero emissions electric vans.
Peugeot UK will attempt to bust common electric vehicle (EV) myths and showcase its e-2008 SUV and e-208 hatchback in a online show aiming to leverage rising consumer interest in alternative fuel vehicles (AFV).
PSA Group managing director Alison Jones has revealed that strategic planning for the Citroen, DS Automobiles and Peugeot brands has been modelled on a 96% potential decline in new car sales during the UK's coronavirus lockdown.
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