JudgeService is set to double its workforce again to meet growing demand – recruiting a further 30 customer contact specialists.
Aftersales retention can be measured in many ways and we hear lots of opinions on what contact channels and processes work best but they are not often backed up by hard facts, more a gut feeling.
Motors.co.uk has targeted speed and heightened customer engagement with the launch of a new website to speed up consumers’ search for a new car.
One of the UK’s top horsewomen and a member of the 2016 Olympic Team GB, Pippa Funnell MBE has become the first brand ambassador for 4x4 manufacturer SsangYong.
GForces has partnered with HPI to enhance its data offering by providing vehicle history checks on dealer websites.
How well and how quickly you manage your leads is more important than how you generate them, whether in business or private sales.
Car dealers chasing new customers, whether private buyers or companies, need specialist knowledge, targeted marketing and an active digital presence.
Farnell Jaguar Land Rover Bradford tuk tuk no chances with marketing when it teamed up with the National Asian Wedding Show to offer two lucky couples to win his and her Ranger Rovers for their wedding day.
Auto Trader is rolling out video adverts for retailers from today, with claims that user sessions last 13% longer and sales rates rise 10% on adverts featuring the new format.
Geely Auto Group has launched new global car brand Lynk & Co with the intention of pursuing a retail proposition which cuts traditional retailers out of the equation.
Auto Trader has expanded its online listings via a new proposition which will now advertise thousands of brand new cars.
Motors.co.uk has partnered with a government-backed scheme to offer essential advice to new parents.
PSA Group is in talks to buy an online used car retailer as it targets 800,000 used car sales by 2021.
The growth in digital marketing and online services among motor retailers has seen some suppliers massively expand their user base.
Tootle has appointed Roddy Graham and Geoffrey Page-Morris as non-executive directors as it ramps up its expansion plans following a 52% month-on-month growth.
Toyota has launched an all-new version of its “Treat it with Respect” television adverts to promote the Yaris hatchback – six years after the slogan’s last outing.
What Car? is looking to attract dealers to its newly-developed New Car Buyer Marketplace with the promise of exposure to 2.5 million unique monthly users.
Autorola UK has seen the average price of a vehicle sold through its online remarketing portal increase to £9,211 in Q3.
The AA Cars used car portal has launched a ten-point Dealer Promise scheme which aims to develop new levels of trust between dealers and customers.
Putting data at the heart of your stocking policy will reap richer rewards than relying on gut instinct alone.
The digital route to marketing is increasingly important, but other channels can be equally effective. The experts point the way to a proven strategy.
UK consumers are increasingly embracing Snapchat and Instagram.
Car dealer classifieds website Autovolo has offered independent retailers the chance to own a 20% stake in its business.
Chameleon Contact Specialists is continuing to expand its team in line with business growth.
Consistent customer experience is the key to rebuilding trust among disillusioned customers, according to Dragon 2000.
