Digital Marketing - Page 30

Karolina Edwards-Smajda, Auto Trader’s director of commercial products

News

Auto Trader changes flag-up additional sales fees charged by car dealers

Changes set to be introduced to the Auto Trader platform in May will flag-up additional fees charged by car retailers in an effort to make online sales more “fair, consistent and transparent for car buyers”.

Supplier news 18 Feb

News

Car dealers should be braced for ‘massive pent-up’ demand post-lockdown

Car dealers across the UK should be braced for “massive pent-up” demand from customers when the current COVID-19 ‘Lockdown 3’ restrictions are eased, according to Buyacar.

Market insight 17 Feb

Motor Ombudsman image: car buying in PPE

News

Motor Ombudsman survey finds 62% of car buyers want showroom visit

A Motor Ombudsman survey of 1,873 motorists has found that 62% would want to visit a car showroom in person before buying a new car.

Market insight 16 Feb

Citroen UK adverts on UKTV's Dave channel

News

Citroën UK signs two-year sponsorship deal with UKTV’s Dave channel

Citroën UK will set to act on its ‘Advance UK’ strategy’s pledge to grow its marketing profile by signing a two-year sponsorship deal with UKTV’s Dave channel.

Digital Marketing 15 Feb

News

Ecommerce consultancy drivvn appoints Jacqui Barker as head of commercial

Ecommerce agency drivvn has appointed former Summit, Auto Trader and iVendi executive Jacqui Barker as its new head of sales.

people news 15 Feb

Indicata group sales director Jon Mitchell

News

EV price adjustments needed as diesel sells fastest in January, says Autorola

Used car retailers have been warned of an electric vehicle (EV) overpricing issue once again after diesel-powered vehicles sold fastest in January.

15 Feb

Andy Pearce, operations director at CD Auction Group

News

CD Auction Group offers lockdown support to used car dealers

CD Auction Group has axed listing and sellers fees on its dealer-to-dealer Vehicle Tradex platform in a bid to support car dealers keen to re-stock their forecourts during COVID-19 ‘Lockdown 3’.

Supplier news 15 Feb

Smart Fleet Solutions (SFS) has refurbishment facilities across 110 acres in Nottinghamshire, Staffordshire, Wiltshire and Scotland

News

Cazoo brings used car preparation in-house with Smart Fleet Solutions acquisition

Cazoo has completed the acquisition of Smart Fleet Solutions in a deal which equips it with the ability to recondition more than 100,000 used cars each year ‘in house’.

Car dealer news 11 Feb

News

Profit boosting tips and dealer insights in new AM Digital Magazine

Insights into Marshall's and Peter Vardy's plans for 2021, plus hundreds of tips for marketing, lowering costs and squeezing efficiencies are in AM March Issue.

AM 11 Feb

News

ICDP identifies 25% return on sales with 'clean slate' car distribution model

ICDP has set aside a “pragmatic approach” to the evolution of motor retail in a new whitepaper which explores the impact of a ‘clean-slate’ shift omnichannel car distribution.

ICDP 10 Feb

News

Showroom re-openings ‘a priority’ after 14.9% 2020 used car sales decline

The Society of Motor Manufacturers and Traders (SMMT) has revealed that used car dealers delivered four consecutive months of sales growth in 2020 – despite months of enforced showroom closures in COVID-19 lockdown.

Market insight 9 Feb

FCA Group UK's Abarth 595 home test drive kit being delivered

News

Vospers trialling virtual reality Abarth 595 ‘home test drive’ package

Vospers Abarth Exeter is the performance brand’s UK car retailers to trial a virtual reality (VR) home test drive package to coincide with the launch of the new limited edition Abarth 595 Scorpioneoro.

Technology 8 Feb

Auto Trader’s director of data and insight, Richard Walker

News

Auto Trader confident of used car market’s ‘quick return to health’ after lockdown

Auto Trader has said that January’s 7.4% rise in used car values has given it “confidence we’ll see a quick return to health” as COVID-19 ‘Lockdown 3’ restrictions start to ease.

5 Feb

Mark Cyrans, business development director at Marketing Delivery

News

Marketing Delivery appoints Mark Cryans as national head of sales

Marketing Delivery has appointed Mark Cyrans as its new business development director as its targets "bigger audience" of dealers and OEM clients.

people news 5 Feb

West Way Nissan new artificial intelligence (AI) website

News

West Way Nissan launches new AI car sales website

The Nissan GB-owned dealer group, West Way, has launched a new online car retail website with artificial intelligence (AI) features.

Digital Marketing 5 Feb

News

More than a third of car buyers remain undeterred by COVID-19 lockdown

More than a third of car buyers have recorded their intention to “buy a new car as soon as possible”, despite the current COVID-19 ‘Lockdown 3’ restrictions.

Digital Marketing 4 Feb

Arnold Clark's drama sponsorship for Channel 4

News

Arnold Clark secures 'multi-million pound' Channel 4 TV drama sponsorship

Arnold Clark has partnered with Channel 4 to sponsor its TV drama and Walter Presents content throughout 2021.

sponsorship 4 Feb

News

In-depth email correspondence identified as 'crucial' to car buyer trust

New research from Ebay Motors Group has highlighted the importance of personalised, detailed and accurate email correspondence with buyers during lockdown.

lead management 3 Feb

Capgemini's ‘Finding a new balance in the automotive industry’ report

News

Sustainable automotive: agency model, vehicle subscription, monetised data

A new whitepaper report published by Capgemini has determined that an agency model for franchised car retail, vehicle subscriptions and monetised customer data are now core elements of a sustainable automotive sector.

Market insight 3 Feb

News

Live video sessions increase by 244% during latest lockdown

Dealers are increasingly communicating with customers via live video according to CitNOW, which reports a 244% increase in live sessions during the latest lockdown when compared to the Autumn lockdown period.

video 3 Feb

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Digital Marketing - Page 30

Auto Trader changes flag-up additional sales fees charged by car dealers

Car dealers should be braced for ‘massive pent-up’ demand post-lockdown

Motor Ombudsman survey finds 62% of car buyers want showroom visit

Citroën UK signs two-year sponsorship deal with UKTV’s Dave channel

Ecommerce consultancy drivvn appoints Jacqui Barker as head of commercial

EV price adjustments needed as diesel sells fastest in January, says Autorola

CD Auction Group offers lockdown support to used car dealers

Cazoo brings used car preparation in-house with Smart Fleet Solutions acquisition

Profit boosting tips and dealer insights in new AM Digital Magazine

ICDP identifies 25% return on sales with 'clean slate' car distribution model

Showroom re-openings ‘a priority’ after 14.9% 2020 used car sales decline

Vospers trialling virtual reality Abarth 595 ‘home test drive’ package

Auto Trader confident of used car market’s ‘quick return to health’ after lockdown

Marketing Delivery appoints Mark Cryans as national head of sales

West Way Nissan launches new AI car sales website

More than a third of car buyers remain undeterred by COVID-19 lockdown

Arnold Clark secures 'multi-million pound' Channel 4 TV drama sponsorship

In-depth email correspondence identified as 'crucial' to car buyer trust

Sustainable automotive: agency model, vehicle subscription, monetised data

Live video sessions increase by 244% during latest lockdown

Most read

Reeves poised to step in on Supreme Court car loans commission case

JLR boss to leave without seeing through Jaguar relaunch

All MG dealerships will get its premium IM models, OEM assures franchisees

Digital Marketing - Page 30

Auto Trader changes flag-up additional sales fees charged by car dealers

Car dealers should be braced for ‘massive pent-up’ demand post-lockdown

Motor Ombudsman survey finds 62% of car buyers want showroom visit

Citroën UK signs two-year sponsorship deal with UKTV’s Dave channel

Ecommerce consultancy drivvn appoints Jacqui Barker as head of commercial

EV price adjustments needed as diesel sells fastest in January, says Autorola

CD Auction Group offers lockdown support to used car dealers

Cazoo brings used car preparation in-house with Smart Fleet Solutions acquisition

Profit boosting tips and dealer insights in new AM Digital Magazine

ICDP identifies 25% return on sales with 'clean slate' car distribution model

Showroom re-openings ‘a priority’ after 14.9% 2020 used car sales decline

Vospers trialling virtual reality Abarth 595 ‘home test drive’ package

Auto Trader confident of used car market’s ‘quick return to health’ after lockdown

Marketing Delivery appoints Mark Cryans as national head of sales

West Way Nissan launches new AI car sales website

More than a third of car buyers remain undeterred by COVID-19 lockdown

Arnold Clark secures 'multi-million pound' Channel 4 TV drama sponsorship

In-depth email correspondence identified as 'crucial' to car buyer trust

Sustainable automotive: agency model, vehicle subscription, monetised data

Live video sessions increase by 244% during latest lockdown

Most read

Reeves poised to step in on Supreme Court car loans commission case

JLR boss to leave without seeing through Jaguar relaunch

All MG dealerships will get its premium IM models, OEM assures franchisees

Tata Motors to acquire Iveco Group in £3.3bn commercial vehicle deal

Dealers are not a car buyer's "agent", rules Supreme Court, to industry's relief

Industry’s relief short-lived as prospect of multi-billion-pound payout returns

Supreme Court judgement on car loans commission case due today

Register to hear expert analysis of Supreme Court finance judgement

Discrimination victims win huge damages from Stellantis dealer group