BMW Group UK has launched a new digital shop for customers to purchase BMW and Mini parts, accessories and lifestyle products online.
Citroën has appointed Souad Wrixen as its UK marketing director at what was described as an “exceptionally important time” for the brand.
Volvo Car UK’s new marketing strategy director Mike Johnstone is set to “introduce an entirely new product portfolio to an entirely new type of customer” after joining from Harley-Davidson.
Suzuki dealer swill offer £500 off every new car order as part of its #SuzukiSaturdays national sales event.
Vauxhall Motors has appointed McCann Velocity to oversee its CRM, point of sale, print, aftersales and retail marketing.
More than a third of car dealership customer records are lacking vital contact details according to research carried out by Marketing Delivery during Q2.
Dealers tell AM’s poll which of their marketing channels work and, more importantly, which offer the best return on investment.
SsangYong Motor UK has announced that it will be the title sponsor for Blenheim Palace International Horse Trials for the next three years.
The Information Commissioner’s Office has handed used car retailer Concept Car Credit Limited a £40,000 after sending hundreds of thousands of unsolicited marketing text messages.
UK motor retailers spend huge sums on marketing, across traditional and digital channels. Is that money well spent?
Swansway Group is spreading the Easter spirit with visits from its very own chocolate-delivering bunny to worthy causes within its local communities.
WMS Group used car scheme Safe and Sound has announced the national roll out of a multi-million pound marketing campaign designed to maximise leads, sales and profitability for its dealership network.
Honda Motor Europe has been fined £13,000 by the Information Commissioner’s Office after breaching data protection laws with almost 290,000 “illegal” marketing emails.
Nissan is hoping that customers will be on the run to showrooms to buy a new Micra following exposure to its Bonnie and Clyde-themed advertising campaign.
Honda UK has admitted that there will be “major, major” changes within its dealer network as it prepares to spark the electrification of its range with the launch of a new hybrid vehicle next year.
The creators of a mobile-optimised app to connect retailers to aftersales customers is being offered as part of a free three-month trial.
HR Owen is all set to put a replica of Michael Schumacher’s 2001 season-dominating F1 car onto the tarmac of London after getting the purchase of the iconic racer “over the line”.
Lookers will get the world’s best badminton players motoring as the official car supplier to the 2017 YONEX All England Open Badminton Championships.
Dealers are missing crucial information in almost one third of their customer aftersales records, according to new research by Marketing Delivery.
Toyota GB has commissioned one of the biggest advertising campaign sin its history to launch the C-HR crossover across TV, cinema, social media and display advertising.
Automotive Management Live: Where franchised and independent dealers will find everything they need to know about operating a modern showroom and service and repair facility fit for the digital age.
When: November 12 2020
Where: Birmingham NEC
Find out what features are in this month's, and future, issues