UK car dealers have joined 17,500 colleagues from across the globe in being part of a “Brand Experience New Volkswagen” congress in Wolfsburg.
Two in three car buyers search on at least three motor advertising websites when trying to find their next car, according to research by Insight Advantage
Auto Trader’s fastest selling used car of 2019 – the Renault ZOE electric vehicle (EV) – has retained its status as the platform’s most desirable vehicle in the first month of 2020.
Car dealers can expect an increase in web enquiries in the lead-up to the March plate change, due to an update in Google’s algorithm.
The Mercedes-Benz A-Class attracted more enquiries from leasing customers than any other vehicle during 2019, according to data compiled by Leasing.com.
RAPID RTC has forged a new partnership with Kia Motors UK which will see its leading digital lead management software rolled out across the Korean brand’s 190-strong franchised retail network.
Mitsubishi has launched an advertising campaign aligned to Channel Four’s SAS: Who Dares Wins and SsangYong have turned to Vinnie Jones as brands adopt ‘no-nonsense’ marketing campaigns in 2020.
Last month, Zoopla's founder launched Cazoo – a doorstep car delivery service offering free seven-day trials, which has all the hallmarks of being the automotive industry’s answer to Amazon.
CDK Global has created a series of three whitepapers focusing on common problem areas for car retail businesses – with the first focussing on digital experience.
Citroen has launched a new television advertising campaign for its flagship C5 Aircross SUV, boosting awareness as revised models hit dealerships.
An influx of SUVs and premium vehicles into the used car sector has helped to mitigate a 3.5% decline in values year-on-year, according to Auto Trader’s monthly Retail Price Index.
Car sales marketplace Auto Trader is restarting its Squawk new car advertising offensive on Christmas Day and will run it throughout Q1 2020.
Car buyers browsing the heycar classified advertising portal will be able to sell their car completely online as a result of the website’s new partnership with fellow automotive sector start-up Motorway.
Car retailers are being advised to hunt down hybrid used car stock after research revealed that consumer demand for the alternative fuel vehicles (AFV) is outstripping demand by eight-to-one.
All new Minis will be sold with three months’ free insurance after BMW Group extended its partnership with fintech firm Wrisk to create a new Mini Flex Car Insurance product.
Consumer interest in electric vehicles (EV) grew by 126% in Q3 of 2019 according to data compiled for a Europe wide ‘EV Index’ to determine various markets’ progress in the adoption of alternative fuel vehicles (AFV).
Birchwood Motor Group has become the latest franchised car retail group to launch an online car sales platform with the help of GForces.
Whether dealers valet their own cars or subcontract, new IT systems and data analysis are being used to make the process as efficient as possible
On-screen stars from across the car retailer sector have been shortlisted for CitNOW’s 2019 Video Awards.
Cazoo has launched its UK used car retail portal with the backing of a record £80 million in pre-launch funding to boost its chances of success.
Social media monitoring looks set to help dealers’ marketing teams to ramp up their electric car sales next decade.
Neil Gilligan, Indicata’s national business development manager, explains how its data-led ‘whole market view’ can benefit motor retailers and manufacturers
Used electric vehicles (EV) like the Renault Zoe and BMW i3 are appreciating in value after car buyers "turned a corner" in their attitude to adoption, according to CarGurus.
Criminals are using WhatsApp groups to plan and execute car thefts, according to vehicle protection specialists at AX.
The Motor Ombudsman has added a new search facility to its Garage Finder to allow owners of electric vehicles (EVs) to more easily find and identify accredited businesses to service and repair their car.